Typeform

Founded 2012Barcelona, SpainSpanishAleks Apostolovic CEO
SaaSActiveConversational Forms
ARRest
$70M
Formsest
100M+ responses collected monthly
Fundingverified
$135M raised — General Atlantic
VideoAsk
Video-based conversational tool

Typeform — Net Worth and Career Earnings

Typeform has an estimated $70 million in ARR as of 2026, pioneering the conversational form format — displaying one question at a time with a clean, engaging interface — that significantly increased form completion rates compared to traditional multi-question forms. Founded in Barcelona in 2012, the company has grown into one of Europe's most significant SaaS businesses and achieved unicorn status. It raised $135 million from General Atlantic and has collected over 100 million form responses monthly across its platform.

Typeform's product portfolio has expanded beyond surveys to include VideoAsk — a video-based conversational tool that enables asynchronous video interactions for lead qualification, customer research and hiring — reflecting its broader vision of making data collection more human. Its customer base spans marketing teams using Typeform for lead generation, researchers conducting surveys, HR teams processing applications and product teams gathering user feedback. Barcelona's emergence as a European SaaS hub is partly attributable to Typeform's success demonstrating that world-class B2B software can be built outside traditional tech centres.

Financials

ARR
~$70M est
Funding
$135M raised — General Atlantic led
Responses
100M+ monthly across platform
VideoAsk
Video forms product — acquired
Valuation
~$1B — unicorn

Company

CEO
Aleks Apostolovic
Founded
2012 — Barcelona
Product
Conversational one-question-at-a-time forms
VideoAsk
Video-based form tool
Market
Surveys, lead gen, feedback, research
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